Course curriculum

  • 1
    Getting Started
    • Welcome to the Course!
    • Gina's Freelance Writing Backstory
    • How You’ll Be Most Successful in This Course
  • 2
    Laying the Foundation
    • It's an Incredible Time to Be a Freelance Writer... Here's Why
    • Defining Your Why and Setting Goals
    • Setting Realistic Expectations
    • Building Your Support Network
    • Checklist
    • Quiz
  • 3
    Types of Online Writing
    • 10 Different Types of Writing You Can Do
    • Do You Really Have to Niche Down?
    • What Writing Pays the Best?
    • How to Get Samples
    • Checklist
    • Quiz
  • 4
    Where to Find Paid Work
    • Getting to Know Your Target Market
    • Tapping into Your Natural Market
    • Online Writing Sites/Services Defined
    • Utilizing Job Boards
    • Why You Should Start a Contently Portfolio ASAP
    • Cold Pitching 101
    • Mine Your Inbox
    • Checklist
    • Quiz
  • 5
    Get Your Pitch On
    • Start Pitching Before You're Ready
    • What Makes a Good Pitch?
    • Pitching Templates
    • How to Make Pitching Easier on Yourself
    • Conversing with Prospects
    • The 90 Day Pitching Challenge
    • Checklist
    • Quiz
  • 6
    Establishing Your Business
    • Do You Need a Proper Business?
    • Keeping Track of Your Financials
    • Bootstrapping 101
    • Setting Your Writing Rates
    • Invoicing Clients
    • What About Contracts?
    • Crafting a Memorable Bio
    • Do You Still Need a Resume?... And What About LinkedIn?
    • Checklist
    • Quiz
  • 7
    Building out Your Writer’s Website
    • Displaying Your Portfolio
    • 5 Must-Haves for Your Website
    • Starting and Launching a Blog
    • Collecting Testimonials
    • Checklist
    • Quiz
  • 8
    Hosting & WordPress Tutorial
    • Under Construction – Coming Soon!
  • 9
    Promoting Your New Business
    • Getting Started with Social Media
    • Branding Your Business
    • Protecting Yourself Online
    • Checklist
    • Quiz
  • 10
    Honing Your Writing Skills
    • Progressing as a Writer
    • Consistently Coming up with New Ideas
    • Constructing Excellent Blog Posts
    • Formatting Tips and Tricks
    • Everything You Need to Know about Photos
    • Conducting Research and Securing Sources
    • Copywriting – Getting to Know the Basics
    • Getting Started With SEO: What You Need to Know
    • Content Marketing 101
    • Getting Started With Case Studies
    • B2B Writing
    • Checklist
    • Quiz
  • 11
    Helpful Tools
    • Google Tools Suite
    • Tools to Help You Write Better
    • Tools to Help You Pitch More Effectively
    • Checklist
    • Quiz
  • 12
    Putting It All Together
    • Absorbing What You’ve Learned
    • Final Exam
    • Your Final Send Off!